Artisan Partnership
Our biggest passion is working with rural artisans to sustain traditional chikankari craft techniques. By collaborating directly with them and provide assistance to them we help vulnerable craft communities move away from exploitative practices. Thus far, we have craft clusters in Utter Pradesh that enables us to design original handmade chikankari. Our aim is to bridge the gap between age old craftsmanship and modern wardrobes.
1. Focus On Quality
A big part of mindful fashion is post sale garment life and care. Our clothes are made to last year after year. We encourage you to see our handcrafted styles as heritage pieces that can be passed onto the next generation.
3. Handcrafted
As our tagline “Crafting Culture” suggests, the essence of our designs lies in their meticulous creation. We tread lightly on the Earth, with every aspect of our production—from pattern cutting to block printing, embroidery, and washing—performed by skilled artisans in small batches. This approach not only preserves age-old techniques but also ensures sustainability for our artisans, as we do not impose the pressure of producing over a thousand units within tight deadlines. Our goal is to establish ourselves as an independent ethical clothing brand “TAIBAANA”.
